varvara’s portfolio
work 

i'm varvara pekhota and i'm excited about things going wrong, blurriness and digital uncertainty,,,

@varvarapekhota



                           
                                                                                                                                       
                               
                                                                                                                                                                                                                                                                                                                                                                                                  

2026: group exhibition ‘You’ve reached the center. Please hold’, ArtEZ finals, Arnhem; group exhibition ‘Digital Alchemy’, @ Dokzaal, Amsterdam; group exhibition ‘What I did last summer’, @ Rietveld Pavilion, Amsterdam; 2025: group exhibition COMPUTALA, Leicester; window exhibition ‘[sickly{sweet}(de)composing’, @ SWSW69 Arnhem; 2024: Media Arts Festival , Arnhem; 2021: group exhibition ‘Lines of Communication’, @ Pennlab Gallery, Moscow;

SaaS™☁︎℠: Working Towards Living.


(2026)

The imaginary software corporation SaaS™☁︎℠ is about to open a customer experience hub. The visitor is invited to submit to the uncomfortable reality of being a customer. 

Three artworks touch upon different forms of this condition.  

“Fountain (2027)”, made in collaboration with Isaac van den Aker, is a welcome drink fountain connected to a cooler of a PC running the corporation’s essential yet unknown tasks. Unpackaged but recognizable Redbull is a residue of this activity. The customer is free to enjoy it from a hostile architecture cup provided by the corporation. 

“Activating Super Intelligence” is shown on a broken screen. It is based on found video "Demo: Elevating the Seller Experience | Salesforce" preaching the use of AI agents in selling processes. It is digitally put up as a waving flag and layered with the sound from a YouTube video “Activate Super Intelligence | Improve Focus, Concentration and Memory | 528hz Binaural Beats”. 

“Interface ⇨ Exhaust ⇨ Exceed” is a self-checkout station that entertains the customer into performing work. A series of satisfying interfacing exchanges effectively allows the customer to turn into a worker before they even suspect. 


Exhibited at ArtEZ finals 2026.




View at You’ve reached the center. Please hold finals exhibition